October 02

AFAM Capital Selects Rock Harbor To Distribute Al Frank Mutual Fund


AFAM Capital Selects Rock Harbor To Distribute Al Frank Mutual Fund

PR Newswire

AUSTIN, Texas, Oct. 1, 2014

AUSTIN, Texas, Oct. 1, 2014 /PRNewswire/ — AFAM Capital, a U.S. asset management boutique providing specialty investment solutions to financial advisors and private clients, announced today that it has selected third-party wholesaler Rock Harbor as the newest distribution partner for its Al Frank mutual fund (VALUX). Effective immediately, the Al Frank Fund is available to financial advisors nationwide through the Rock Harbor distribution network.

“We believe our partnership with Rock Harbor enables us to expand distribution of our Al Frank product line in a thoughtful, strategic way,” said John Buckingham, CIO and Portfolio Manager for the Al Frank Fund. “Their distinctive call center-based business model ensures consistent marketing of our product throughout the U.S. by an experienced team with an extensive network of deep advisor relationships.”

Rock Harbor is based in Birmingham, Mich. and specializes in the wholesale marketing and distribution of mutual funds. The company operates according to a full inside call center sales model, and each financial advisor works with the same Rock Harbor contact on an ongoing basis. This enables the sales team to build stronger relationships with advisors and also ensures consistent and efficient messaging, since the entire sales team works under one roof.

“As AFAM Capital grows, we are continuously looking for new channels of distribution for our funds,” said Mr. Buckingham. Partnering with knowledgeable, efficient wholesalers like Rock Harbor broadens access to the fund for advisors and private investors seeking to add long-term capital appreciation strategies to their own or their clients’ portfolios.”

Please contact Erin Hershkowitz at 646-922-7761 or for more information.

About AFAM Capital

AFAM Capital, Inc. is a rapidly growing asset manager that specializes in the management of exchange-traded funds and equity portfolios. We currently advise upon more than $4 billion in assets. Our Innealta division tactically shifts investments between equity and fixed income ETFs with a strong emphasis on risk (e.g. variance of returns, downside market protection). Our Al Frank Asset Management division applies a disciplined long-term equity strategy based on selection, diversification and patience.

Shares of The Al Frank Fund are currently offered only in the United States to U.S. investors and are not available for sale in any jurisdiction other than the United States. The information on this website should not be considered a solicitation to buy or an offer to sell shares of The Al Frank Fund in any jurisdiction where it would be unlawful under the securities law of that jurisdiction.

For more complete information about The Al Frank Fund, please follow this link to view the prospectus or call 888.263.6443 to have one mailed to you. Please read the Fund prospectus carefully before you invest.

Mutual Funds involve risks including the possible loss of principal.

Small and medium sized companies may be more vulnerable to adverse business or economic events, and thus a greater risk, than stocks of larger companies. There are risks that when lending portfolio securities, the securities may not be available to the Fund on a timely basis and the Fund may lose the opportunity to sell the securities at a desirable price.

The Advisor follows an investing style that favors value investing and when out of favor may underperform alternate investing styles. The Fund may invest in foreign securities that can be more volatile and less liquid than domestic securities.

Investors should carefully consider the investment objectives, risks, charges and expenses of the Al Frank Mutual Funds. This and other important information about the Fund is contained in the prospectus, which can be obtained at or by calling 888.263.6443. The prospectus should be read carefully before investing. The Al Frank Funds are distributed by Northern Lights Distributors, LLC, member FINRA/SIPC. Al Frank Asset Management is not affiliated with Northern Lights Distributors, LLC.

CONTACT: Erin Hershkowitz JCPR  646-922-7761

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